This Course Includes:

The fundamentals of generative AI and how it applies to business
How to create blog posts, social media content, and email campaigns with AI
Strategies for writing high-converting ad copy and generating visuals
How to conduct AI-powered audience research and automate daily workflows
Best practices for building a personal AI toolkit and integrating it into your business plan
Responsible and ethical use of AI in marketing and operations
This course teaches you how to use generative AI for practical digital marketing—no technical background needed. You’ll discover how to transform a single idea into blog posts, social media captions, email campaigns, and ads, all using easy-to-learn AI workflows. The focus is on producing more content, gathering real customer insights, automating repetitive tasks, and building a personal toolkit to save hours every week.
You’ll walk away able to take a concept and quickly turn it into finished content for multiple platforms. Skills you’ll gain include creating blog articles, writing email sequences, running customer research, brainstorming ad visuals, and integrating automation into your daily work. Project examples and workflow walkthroughs ensure you can apply these approaches to your real business or marketing needs immediately.
AI tools used in the course include ChatGPT for writing, brainstorming, and research; Canva for rapid design; Midjourney and Google Gemini for image generation; HeyGen for AI video ads; and Zapier or Make.com for automating workflows. Each is integrated with practical, step-by-step demos and prompt templates so you can follow along and get repeatable results.
Marketers who want to publish more content and automate daily tasks using AI
Small business owners aiming to grow without hiring large teams
Freelancers and content creators looking to boost productivity with smarter workflows
Agencies or consultants who want to deliver faster results for clients
Professionals building their own AI-first marketing strategy
Lifetime access to all 18 lessons
Downloadable guides, resources, and presentation decks
Ready-to-use AI prompt templates
Real campaign walkthroughs for content, ads, and automation
Practical assignments to apply as you learn
Certificate of completion
No technical or coding skills required
Basic understanding of marketing is helpful but not required
Access to free or low-cost AI tools (ChatGPT, Canva, etc.)
Willingness to experiment with AI prompts and new workflows