3.1 – Pitch Deck – New Business Idea Proposals Lesson

Lesson Overview

Pitch decks are short, visual presentations designed to showcase a new business or product idea. Typically, they are vital for sharing your concepts with investors, prospective partners, or even team members. In this lesson, you explore a practical method to streamline deck creation by combining AI-driven drafting with professional design tools. Instead of manually building slides, you can use ChatGPT to produce a clear outline that covers your product’s core value, problem statement, solution, market opportunity, and business model. This approach is ideal for founders, startup teams, or anyone who needs to communicate a new idea efficiently.

For example, if you have a business idea for a solar-powered pathway light system called Glow Path, ChatGPT can help you draft each slide’s content based on just a few details. You can then fine-tune, update, or expand on those sections before passing everything into Gamma. Gamma’s AI tools mean you don’t need design skills or advanced PowerPoint knowledge—the system formats slides, suggests visuals, and applies themes. This workflow is useful any time you need a professional pitch deck quickly: from raising funding, to pitching clients, to internal company innovation sessions.

Who This Is For

Whether you’re validating a concept or getting ready to pitch, this lesson is relevant for anyone aiming to communicate new business ideas effectively:

• Entrepreneurs and founders preparing to pitch investors or partners
• Small business owners developing marketing materials for new products
• Startup team members assigned to create proposal slides
• Business students or educators practicing startup presentations
• Consultants designing decks for client projects
• Anyone looking for a faster, AI-supported way to make standout slides

Where This Fits in a Workflow

Creating a compelling pitch deck is one of the first key steps for any new business initiative. You’ll use this approach when preparing to:

• Present your business idea to investors, accelerators, or grant panels
• Quickly iterate on different product or company concepts for stakeholder feedback

By organizing your material in ChatGPT and then moving into Gamma, you can shift from initial concept to polished presentation in hours, not days. This workflow removes the pain of repetitive formatting and lets you focus on communicating what matters most in your proposal.

Technical & Workflow Benefits

Manually building pitch decks from scratch can be time-consuming and error-prone—especially when there’s pressure to produce something visually strong and clearly organized. Using ChatGPT allows you to structure your thoughts, generate filler content for complex sections (like problems, solutions, and competitor analysis), and update information in seconds. Gamma then takes your outline and turns it into a visually engaging, professional deck. The AI tools handle slide design, theming, and consistency, so you don’t have to spend hours aligning text, picking colors, or hunting for images.

In a scenario like the Glow Path pitch, this means you can draft, test, and revise your narrative almost instantly, update slides based on feedback, and generate a deck ready for print or presentation in minimal time. This system increases your output quality, keeps your content clear, and lets you reuse templates for future projects, saving both time and effort.

Practice Exercise

Apply the workflow by creating a pitch deck for your own new business idea or product concept.

1. Start by entering your idea into ChatGPT using the course’s pitch deck prompt. Fill in as much detail as you can; let the AI generate content for any sections you’re unsure about.
2. Ask ChatGPT to export your outline as a PowerPoint file, or copy the text outline.
3. Upload the file or paste the outline into Gamma. Select either a full content transformation or a simple visual polish, choose a theme, and review the generated slides.

After exporting or presenting your deck, consider:
Does the AI-generated draft accurately reflect your business? Where did you need to add or tweak material, and how did Gamma’s design improve the impact of your slides?

Course Context Recap

This lesson builds your skills in using AI-powered tools to turn business ideas into professional-grade presentations. Previously, you learned the basics of structuring presentations with ChatGPT and Gamma. Here, you’ve seen the end-to-end process applied to pitching a new business. Next, you’ll use the same workflow for other use cases—like financial reports and sales pitches—which will further expand your ability to create high-quality, AI-generated slides for any scenario. Continue through the course to unlock more templates and workflows.